Managing Health Care Business Strategy 2nd Edition Mosley Test Bank
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Chapter 1 Basic Strategy Concepts
Section 2 AUDIT OF ASSETS AND ENVIRONMENT
Chapter 2 Internal Audit of Strategic Assets – Resources and Competencies
Chapter 3 External Environmental Assessment – Law, Economics, Demographics
Chapter 4 External Environmental Assessment - Market and Customers
Chapter 5 External Environmental Assessment - Industry and Competitors
Appendix SWOT Analysis
Section 3 FORMULATING STRATEGIES
Chapter 6 Defining Future Direction of the Organization
Chapter 7 Formulating Corporate-Level Strategy
Chapter 8 SBU-Level and Functional Area Strategy
Section 4 IMPLEMENTING STRATEGIES
Chapter 9 Implementing the Strategy
Chapter 10 Monitoring, Fine-Tuning and Changing the Strategy
Section 5 STRATEGIC PLANNING OPTIONS
Chapter 11 Strategic Planning Options - Internal Expansion
Chapter 12 Strategic Planning Options – Strategic Alliances
Chapter 13 Strategic Planning Options – Mergers and Acquisitions
Chapter 14 Strategic Planning Options – Downsizing, Divestiture, and Bankruptcy
Section 6 FUNCTIONAL AREAS IN STRATEGIC PLANNING
Chapter 15 Finance in Strategic Planning
Chapter 16 Marketing in Strategic Planning
Chapter 17 Human Resources in Strategic Planning
Chapter 18 Legal Implications of Strategic Decisions
Section 7 STRATEGY SUPPORT FACTORS
Chapter 19 Organization Design and Culture
Chapter 20 Managing Strategic Change
Chapter 21 Tools for Strategic Analysis, Planning, and Management
Chapter 22 Strategy in Other Types of Organizations
Additional information
ISBN-10 | 1284081109 |
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ISBN-13 | 9781284081107 |
Edition | second |
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